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February 18, 2009 by admin · Leave a Comment 

Website Redevelopment

June 30, 2008 by admin · Leave a Comment 

On occasion we will advise our clients that the most cost effective approach to promoting their website online is to start by re-platforming the site onto a Content Management System that will support the content-based SEO activities that will follow. Although this may seem extreme to some, in most cases it is the most practical option.

Website developed 5 or even 10 years ago tend to be static sites with little or no functionality for the clients themselves to use to maintain their content. This means that every time a change to the site content is required they have to spend more budget to get a technical resource to make the changes.

There are a number of very powerful and cheap-to-implement web platforms available that can be used to transform an existing static site into a fully functional web application, providing features such as:

  • User friendly, non-technical interface
  • Manage and Maintain your own content
  • Organise your articles
  • Syndicate you content to other websites (a powerful SEO technique)
  • Automate your meta-data management
  • Add eCommerce easily
  • Add a community forum and article discussion functionality

Our Inca Plan includes an allowance for performing the migration of your existing site and content over to a new system that will save your budget in the long term and set you up with a powerful website management system for the future.

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

Article Syndication

June 24, 2008 by admin · Leave a Comment 

 

Article Submission/Article Marketing Service

Article submission is submitting articles to different article directories with all the original contents and resources box with the link of your web site is obvious to attract the best possible traffic besides getting better back linkage. The experts would write the original articles for the web sites and then submit to all the possible leading article directories. For these services, usually there are a number of packages that would help you better, such as: Manual submission of the articles, some of the article directories would need author’s registration before submitting any articles. Search Rank Pros. offer this services, our expert article submittors will submit your web site to popular and leading and high traffic article sites such as go article, ezinearticles, isanre, article dashboard, idea marketers and lot of such other Medias. We use the varied anchor text for linking your web site for the different article directories.

What are Benefits of submitting article to article directories ?

Article Directories yield huge traffic to websites as they rank higher in SERPs, due to loads of content. When our expert article submittors, submit your articles to article directories, they use various anchor text to link back to your website, which increases number of backlinks to your website and most important is your website gets links from content which gives good weight in Search engine rankings (SERPs).

All our SEOTRIBAL™  plans include keyword targeted copywriting. Select an icon below for more information…

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

SEO Copywriting

June 24, 2008 by admin · Leave a Comment 

Keyword-rich pages rank high, well written copy sells…

SEOTRIBAL™ provides professional SEO copywriting services that will help your web pages position high within the free listings of search engines for specified keywords, while also making them successful at selling your products and services.

It is believed that when a search engine is about to display its results for a search term, it examines the keyword density of the relevant web pages in its index for that particular phrase. Based on calculations and other SEO elements, it then proceeds to rank those pages accordingly. Therefore, having keyword-rich content for specified search terms will assist your information to sit favourably amongst the search engine ranks.

Once you have web pages positioned well and gaining targeted traffic, the next big challenge is to make sure that they do a good job in promoting your business. There is no point in having visitors come to your website if they are not going to interact with it or make a purchase.

Placing a strong emphasis on acquisitions, SEOTRIBAL™ will make sure that your content is enticing and primarily written for visitors, while also focusing on the needs of the various search engines. We also avoid the use of ‘keyword stuffing’ and ALL other spam tactics that will harm search engine visibility and conversions.

To help maximise your Return On Investment (ROI), our SEO copywriting consists of the following:

  • Research of your target market, products and services.
  • Writing content that differentiates you from your competition.
  • Effective copywriting that reads well and engages your audience, which in turn helps increase conversions.
  • Using SEO expertise to create keyword-rich text that gives you an edge with the search engines and attracts targeted visitors.

All our SEOTRIBAL™  plans except AzTEC (which is off-page only) include keyword targeted copywriting. Select an icon below for more information…

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

Quality content is the key to traffic and sales!

Link Building Strategies

June 24, 2008 by admin · Leave a Comment 

Link-building strategies should be an integral part of your search engine marketing campaign.Ever since Google established that Web sites containing a number of links from other quality sites are also likely to contain the most relevant content in their subject matter, the term “link popularity” was born. Today, link building strategies should be part of your search engine marketing campaign.

How Many Links Do You Need?

Google software engineer Matt Cutts says, “Google will find a site as soon as it finds one or two links to the main Web page. We usually recommend getting at least one link from the Open Directory Project.”

However, the number of reciprocal links needed to get high rankings depends on the number of links shown for your higher-ranking competitors by Google PageRank. If your competitors display only 20 links to their sites, you can ensure a higher PR score by creating 25 links to yours. But if your competitors have hundreds of links, then you have to beat that number for top rankings.

Be aware that it’s not just the number of links that’s important, it’s the quality of the sites linking to you (popular, respected sites) and the relevance of their content to your audience that counts.

 

All our SEOTRIBAL™  plans include Link Building Strategies. Select an icon below for more information…

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

Keyword Research

June 17, 2008 by admin · Leave a Comment 

SEOTRIBAL™ Keyword Research

There’s no getting around it. Keyword research is a vitally important aspect of your search engine optimization campaign. If your site is targeting the wrong keywords, the search engines and your customers may never find you, resulting in lost dollars and meaningless rankings.

By targeting the wrong keywords, you not only put valuable advertising dollars at risk, you are also throwing away all the time and energy you put into getting your site to rank for those terms to begin with. If you want to stay competitive, you can’t afford to do that.

In the early days of SEO, measuring the “popularity” of your search terms was done by performing a search for that phrase in one of the various engines and seeing how many results it turned up. As you can imagine, this was a tedious and ineffective method of keyword research. Luckily, times have changes and we now have tools and techniques to do the hard part for you.

By applying our analysis techniques we can quickly learn how many users are conducting searches for your keyword every day, how many of those searches actually converted, and other important analytical information. This process may tune you in to words and terms you had previously forgotten or synonyms you weren’t aware of.

The key to success is indetifying the keywords that can provide targeted traffic based on their popularity in real searches and the competition for those terms amongst other websites. Our approach demystifies the process and allows us to take our clients along for the ride. 

All our SEOTRIBAL™  plans include Keyword Research. Select an icon below for more information…

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

Website Health Check

June 17, 2008 by admin · Leave a Comment 

SEOTRIBAL™ Website Health Check

Whether a Web site needs a tune-up or a remodel, a Website Health Check is the place to start.

We have identified a series of checkpoints that can help to define what can be done to keep a site competitive and in good working order.

Our consultants have a series of tools and expertice at their finger tips to conduct a deep analysis of all the relevant aspects of your site, both within the page structure and by investigating traffic statistics and rankings with the major search engines.

 Some of the areas our health-check will investigate are :

  • Speed/Technology
  • Structure & Navigation
  • Content
  • Interactivity
  • Search Engine Rankings
  • Link Popularity
  • Existing Traffic Statistics

The results of the analysis are presented in a comprehensive and ‘plain-english’ report that both enlightens our clients as to the strengths and weaknesses oftheir site and provides a starting point for the optimization activities that follow.

All our SEOTRIBAL™ plans include a Website Health Check. Select an icon below for more information…

aztec comanche inca zulu
$399/month
over 12 months
$499/month
over 18 months
$699/month
over 18 months
$999/month
over 24 months
Details… Details… Details… Details…

 

The Main Purpose Of SEO Services

June 1, 2008 by admin · 3 Comments 

So, you have seen others create a web presence through their website. You have also seen them gain huge benefits from them. However, what you might not know is the fact that it requires search engine optimization to help you become visible on the net. Gaining visibility is not an automatic process and you will have to work on it.

Some of the main purposes of SEO Services are given below.

Increased Visibility

There are hundred and thousands of websites on the World Wide Web. Thousands are being added everyday, so your website has every chance of becoming lost and we would go so far as to say that it will surely get lost. Herein, emerges the primary role of SEO services. They will increase your visibility on the internet and thus increase the chances of someone actually coming across your site and using it.

Higher Rankings

The words ‘Search Engine Optimization’ refer to the optimization of content for the benefit of Search Engines. How do people search for a particular site? They do so, with the help of search engines. What search engines do is that they send spiders crawling through the website, in order to rank them. Optimization is considered a success when these search engines enable your website to rank higher then other websites who answer to the same ‘word’ or ‘phrase’ search. This is the innate purpose of SEO Services.

Internet Marketing

Search engine optimization is one of the most important components of Internet Marketing. Each and every technique that is used in online marketing fails or succeeds on the basis of SEO. If the optimization of the website is effective than the chances are that your endeavor of marketing products and services on the internet will be successful. At the end of the day its SEO services that prop up the online marketing process of a company. No SEO, No online marketing. As simple as that!

These services form a significant part of the portfolio of services offered by SEOTribal. If you have any requirement with regards to optimization, then get in touch with us as soon as possible.

17 Top Strategies For SEO

June 1, 2008 by admin · Leave a Comment 

1. Picking strategic keywords.

2. Making sure these strategic keywords appear in the crucial locations on web pages.

3. Including lots of relevant text content in the body of the HTML page.

4. Avoiding image map links - some search engines can’t follow these - use HTML hyperlinks instead.

5. Avoiding frames - some search engines can’t follow framed links.

6. Avoiding dynamically generated pages - if pages are generated via CGI or database-delivery, it is expected that some of the search engines will not be able to index them. Consider creating static pages whenever possible, perhaps using the database to update the pages, not to generate them on the fly. Also, avoiding symbols in URLs, especially the symbol, as most search engines will not be able to read past these, and will not be able to index that page.

7. Using Meta Tags (including tags on images).

8. Including a reciprocal links page.

9. Including a site index / map page in plain HTML.

10. Submitting site to search engines via manual submissions and paid inclusion services, but avoiding unwittingly submitting to the same search engine database, and getting site banned from its index.

11. Remembering to submit the site to the major directories such as Yahoo and relevant minor directories.

12. Not relying on automated technology, it may get pages banned (e.g. Cloaked pages, IP redirects, meta-refresh, auto submissions etc).

13. It is not better to expect overnight success, the longer it takes time for optimization, the better the results.

14. It may seem easy to do in-house, but it will work out cheaper and much more effective using a specialist search engine marketing firm, who are constantly researching the market.

15. Use headings as h1, h2 because search engines interpret headline text as more important.

16. Bolded text is also considered more important by the search engines. Bolding the primary keyword phrase 1-3 times on the page is a good way to alert the engines to the phrases prominence and importance.

17. Image alt tags should contain a brief text description of the photo/image.

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